Spring Cleaning: Step by step guide to a sparkling database

Like it or not, a little database cleanup can go a long way. And while I’ll let you guess whether I’m being sarcastic or not, I will say this—few things make me happier than a clean, organized database.

If your open rates, reply rates, or new business deals aren’t where you’d like them to be, a messy database might be to blame

Check out this blog for a step by step guide to cleaning up your dirty data.